In conditions of high competition on this Internet site, you have to think carefully about each element of the ad. What needs to be considered in order for your ad to be noticed among similar ones?
Even if you have a unique and useful item, it is very easy not to sell it if you create an ad that will not attract the attention of even a very interested buyer. To create an ad that via the Internet (on Avito or a similar site) "sells" your product faster than your competitors, you need to take a few simple steps:
1. Give things a presentation
For example, if you sell clothes, do not photograph them wrinkled. It is advisable not only to stroke it, but also to wash it.
If your product is household appliances, wipe off dust and dirt from it. Remove the stickers.
Rinse the dishes thoroughly and wipe dry.
2. Take good pictures of the thing
Photos that are out of focus, low resolution, in a dark room, with an unkempt background will give a bad impression of the product. And even if the quality, condition of the thing is beyond praise, no one wants to buy it.
3. Come up with a short but intelligible description that will include the brand, characteristics of the thing. Supplement the ad with some interesting subtleties, observations that would draw the attention of a potential buyer to the merits of the product.
Do not hide the flaws of your product, but also do not focus the attention of the buyer on them.
4. Research your competitors to get an adequate price. If you need to sell urgently, set the price a little lower; if time is out, then the price may be a little higher, especially if your things have some attractive features.
Indicate that bargaining is possible if you agree to give up a little. This opportunity can nudge a potential buyer to buy.
5. Indicate at what time you are ready to receive calls and wait. Be prepared that the appointed deal can fail at any time, and not only through your fault.
P. S. If the item is not on sale for a long time, think about what your mistake is. Perhaps there is too much "water" in the description or the photos look too unattractive? Or maybe you overestimated people's purchasing power too much?
Don't forget that there are some products that only sell well in season!
Do not forget that your ad must comply with the rules set on the site, so be sure to check them out in advance!
