If you need to print a brochure, it makes sense to contact a printer that will do it professionally. But first, it will be useful for you to study some of the features of this process. Here's some helpful information on how the brochure is made.
Instructions
Step 1
Decide on the topic of the brochure. Based on the theme, you will first need to develop a design and make a layout.
Step 2
Decide on the text. Think about the information you want to include in the brochure. It depends on what type of brochure you will order - A4 or A5 format, color or black and white.
A5 format - usually used for text publications with a small amount of photographs and graphics. The cover of such a brochure may be colored, but inside, they are usually black and white. The advantages include the fact that such brochures are not very expensive, and the disadvantages - textual information is perceived worse than graphic information.
A4 format is traditionally an attractive full-color publication for especially important projects, with a lot of graphics and illustrations, which is designed to convey maximum information to the reader. Coated paper is used for these brochures. The advantages are a good image publication, the disadvantages are rather expensive.
Step 3
The next stage is layout. Layout is done using special programs and requires the necessary skills. It is better if done by professionals.
Step 4
An important step in the prepress of a brochure is design. It largely determines the success of an advertising campaign, spend more time on it. When choosing a design, give preference to style, beauty and friendliness. The design should convey and support the semantic load of the content, as well as make the reader want to hold the brochure in their hands, review it over and over again.
Step 5
Decide on the type of print. There are two types of printing - offset or digital. Basically, the choice of the type of print depends on what kind of advertising budget you have.
Step 6
Assembly is the final step in the brochure. In order for it to go well, the whole process from start to finish must go flawlessly, otherwise all the flaws will come out on the assembly.
